LIVESTRONG Around the World
If you have any curiosity of what I’ve been up to while I”ve been AWOL here for two weeks, I invite you to check out my post on the 360 Digital Influence blog about the work that Ogilvy has been lucky enough to begin with the Lance Armstrong Foundation in taking their LIVESTRONG movement global. The first piece of this, the livestrongblog revamped as a social media platform, is now live and inviting your participation! Check it out.
Check back soon for the return of Brands Worthy of a Weekend where I’ll be featuring the inspiring Italian coffee company Illy.